I. Apostolou
Portfolio
Every project is a new challenge. An opportunity to tell a brand’s story in a way that inspires and delivers results.
Each collaboration is a story of strategy, creativity, and impact.
In my portfolio, you’ll find selected projects that reflect the range of my work in the field of digital and social media marketing.
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01
Holiday Post Creative (AI Technology)
The visual depicts a Greek island scene with a small chapel, traditional dancing, and a festive atmosphere, conveying the message: “Happy Panagia! Wishing you health, joy, and music in your heart!”
The goal was to create vibrant, emotional, and authentic visual content that boosts social media engagement through Greek tradition and cultural reference.
02
Creatives for Wellness Event
A friendly, fresh, and optimistic graphic created for a gym’s wellness event.
Design: Natural colors and an outdoor photo featuring participants exercising, emphasizing connection with nature.
Layout: Structured with clear information blocks, event dates, and a call-to-action for social media sign-up.
Typography: Bold fonts in fuchsia and green guide the viewer’s eye and enhance visual hierarchy.
03
Post for World Cancer Day
Campaign for World Cancer Day. Creation of a visual identity aimed at empowering and inspiring women who are fighting the disease.
Design: Features a world map, support symbols (ribbons), vibrant colors, and a strong message to promote unity and resilience. Includes graphic design, message development, and layout creation.
04
Post in Support of Greek Tourism
Campaign in support of Greek Tourism and social awareness during the COVID-19 period. The concept was based on the need to support Greece’s tourism sector. The visuals highlight key destinations, while the color palette and typography convey a sense of responsibility and unity.
Includes concept design, key message development, and photo curation.
05
Event Invitation Creative
Creation of an invitation for a historical commemoration event under the auspices of the Hellenic Ministry of National Defense.
The graphic’s aesthetic focuses on the city’s historical depth, with a nostalgic tone and emphasis on the Hellenism of Constantinople.
Goal: To highlight cultural memory through visual storytelling.
06
Press Conference Invitation Creative
Design and editing of a digital invitation for a press conference. The graphic conveys a sense of formality and clarity, reflecting an institutional and informative tone.
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07
Social Campaign Invitation Creative
Creation of a digital visual for a social campaign. Designed dynamic visual material to promote an online protest with political and social significance. The post was created for use on social media (Facebook/Instagram), aiming to boost citizen participation and raise awareness about the Tempi tragedy.
Design: Use of bold colors, clear typography, and integration of key event details (date, time, live broadcast, organizers).
08
Brochure Design & Editing
Sample professional design for a brochure–mini magazine, based on a modern template with clean lines and a balanced use of images and text. Ideal for presenting the identity of a political organization aiming for a structured and thoughtful stance on current political affairs.
09
Newsletter Design & Implementation
The creative includes content editing, topic selection (“The 5 Highlights of September”), graphic layout, and call-to-action buttons designed to boost engagement.
The goal was to create a professional, clean, and easy-to-read newsletter that informs readers clearly while encouraging further interaction with the website.
10
Video Storytelling & Visual Content Direction
The project includes on-location footage, directorial supervision, shot selection, editing rhythm, and color grading, aiming to convey the atmosphere and spiritual essence of the landscape.
The visuals capture the natural beauty and the mystical aura of Stomiou Monastery, nestled within the Epirus mountainscape.
The music score was carefully selected to enhance the emotional tone of the video and support the narrative flow.
The goal of this project was to create a thematic video storytelling piece that combines imagery, emotion, and narration into a cohesive viewing experience.